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James Van Vossel is a versatile designer with a constant need for innovation and an irrepressible stubbornness to achieve his goal. His drive is not to just put another object on the market, but to reform archetypes, searching and questioning them with a constant flow of new insights. In 2006, he established his all- embracing brand JAMES ̇ ̇ ̇ ̇.

His range of products reflects his quest to obtain clear, balanced and functional objects. The unique, limited and industrially produced creations all arise from sketches, translated into real life models in his own modest studio. More often than not, he finds solutions through manual material interventions. James breathes passion and provokes an inspiring mindset. A live audience is his playground.

Maarten Demetter